BRANDS ANNUAL 2021

LEADING BRANDS PROFILES

ACL Cables Allianz General BOC CDB CEAT Ceylinco Life Commercial Bank Commercial Leasing DFCC Bank Dialog Flora Tissue Harischandra HNB HNB Assurance HNB Finance Hutch INSEE Sanstha Keells Lanka IOC…

Read More »

BRANDS ANNUAL 2021

FOREWORD  BRAND VALUE REINVENT TOURISM BRAND OPTIMISATION ADAPTABLE BRANDS RESPONSIVE BRANDING MADE IN SRI LANKA MOST LOVED BRANDS THE ANNUAL REVIEW THEME FOR THE YEAR LEADING BRANDS PROFILES

Read More »

LEADING BRANDS PROFILES

SriLankan Airlines Q: How has SriLankan Airlines navigated through the challenges posed by COVID-19? A: Since the outbreak of the pandemic, SriLankan Airlines has supported the national mission of ensuring…

Read More »

LEADING BRANDS PROFILES

Sri Lanka Insurance Q: How has the company grown over the years? A: Since its early days, Sri Lanka Insurance Corporation (SLIC) has enjoyed a rich legacy and accelerated growth…

Read More »

LEADING BRANDS PROFILES

Softlogic Life Q: How important is brand building in life insurance – and what did Softlogic Life do differently to bring about disruption in the sector? A: Life insurance in…

Read More »

LEADING BRANDS PROFILES

Singer Q: What motivated Singer to enter the Sri Lankan market? A: Singer has been in Sri Lanka since 1877 when it commenced operations as a sewing machine company. Since…

Read More »

LEADING BRANDS PROFILES

SDB bank Q: How would you describe the banking sector’s performance during the pandemic? A: The banking sector faced many challenges. However, it coped comparatively well overall, predominantly because of…

Read More »

LEADING BRANDS PROFILES

Samsung Q: Being a renowned global leader in innovation and technology, could you describe Samsung’s brand journey so far? A: Samsung was founded more than 80 years ago, commencing as…

Read More »

LEADING BRANDS PROFILES

Sampath Bank Q: What is your take of the banking sector’s performance during the pandemic? A: The entire sector was challenged to unprecedented levels during the pandemic. However, the response…

Read More »

LEADING BRANDS PROFILES

People’s Leasing Q: Could you explain the philosophy that People’s Leasing & Finance lives by? A: Since the company’s inception in 1996, we have been operating as the leasing arm…

Read More »