LEADING BRANDS PROFILE
LANKATILES Q: Could you share some of the organisation’s key milestones? A: Since its inception…
LEADING BRANDS PROFILE
Keells Q: What is your brand purpose and how does it add value to stakeholders?…
LEADING BRANDS PROFILE
INSEE Sanstha Q: How did INSEE Sanstha’s brand loyalty, which translated into INSEE, successfully address…
LEADING BRANDS PROFILE
HNB Finance Q: HNB Finance recently acquired Prime Finance. What was the strategy behind this…
LEADING BRANDS PROFILE
HNB Assurance Q: How has the company evolved and what are its strengths? Lasitha Wimalaratne…
LEADING BRANDS PROFILE
HNB Q: What is HNB’s outlook for 2022? A: In terms of the performance of…
LEADING BRANDS PROFILE
Flora Tissue Q: How would you describe your organisation’s brand journey? A: Pee Bee Management…
LEADING BRANDS PROFILE
Elephant House Q: Could you share the organisation’s key milestones in its journey? A: Founded…
LEADING BRANDS PROFILE
Dialog Q: As Sri Lanka’s Most Valuable Brand for the fourth consecutive year, how has…
LEADING BRANDS PROFILE
Dettol Q: Could you trace the brand’s history, strengths and opportunities? A: Reckitt has been an…
LEADING BRANDS PROFILE
Daraz Q: What attributes do people love most about Daraz? Heshan Perera (HP): Daraz has…
LEADING BRANDS PROFILE
Dankotuwa Q: Could you brief us on the organisation’s journey so far? A: Dankotuwa Porcelain…
LEADING BRANDS PROFILE
Continental Insurance Q: How has your organisation navigated the pandemic? A: Our initial concerns were…
LEADING BRANDS PROFILE
CEAT Q: Could you outline the brand’s history? A: CEAT is a renowned international tyre…
LEADING BRANDS PROFILE
BOC or Bank of Ceylon is a tower of strength to the nation – built over 83 years while empowering the Sri Lankan
BRANDS ANNUAL 2022
RANKINGS FOREWORD THEME OF THE YEAR THE YEAR IN REVIEW MOST LOVED BRANDS MARKETING FOR…
LEADING BRANDS PROFILE
Acuity Partners Q: How did your organisation navigate the pandemic? A: Since the beginning of…
BRANDS AND SUSTAINABILITY
The power of two Dhanushika Shanmuganathan – Brand Finance’s Associate – presents the case for…
THE BOARDROOM
Board worthy marketers What marketing professionals need to do to gain a seat on the…
MARKETING FOR SUCCESS
The critical missing component of marketing is to find the soul of a brand Ruchi…