Premier Club Launches 

Best-in-Class Rewards for Insurance Advisors

Union Assurance PLC set a benchmark with the launch of an industry first rewards and recognition programme – Union Assurance Premier Club. The platform is designed to recognise the company’s insurance advisors who have portrayed world class salesmanship and customer service.

Senath Jayathilake, the Chief Distribution Officer of Union Assurance, commented on the programme, “Union Assurance has taken great strides to elevate the way insurance is delivered to our customers. The advisor is often the main touch point for a customer and where the solution development process needs to be most aligned with the customer’s life needs and expectation. The UA Premier Club intends to promote and recognize superior customer need assessments and service delivery to enrich the purchasing and user experience of our customers and to also provide opportunities to our insurance advisors to enjoy the best rewards and recognitions in the industry”.

Insurance advisors qualifying for this prestigious UA Premier Club will receive a wide array of lifestyle and business promotion rewards. Amongst the array of benefits offered include a company-maintained luxury vehicle with fuel, various cash rewards and opportunities for career advancement via exclusive training and development programmes.

Union Assurance firmly believes that a customer centric insurance advisor force will play a pivotal role in protecting the lifestyle dreams and ambitions of Sri Lankans and steer towards a better protected Sri Lanka.

Union Assurance is a part of the John Keells Group, Sri Lanka’s largest listed conglomerate. It is among the most awarded Insurance companies in Sri Lanka, completing over three decades of success with a market capitalization of Rs. 18.4 Bn, a Life Fund of Rs. 43.3 Bn and a Capital Adequacy Ratio (CAR) of 306% as at March 2021. Set to empower the Sri Lankan Dream, Union Assurance offers Life Insurance solutions that cover education, health, investment, protection, and retirement needs of Sri Lankans. With 76 branches and an over 3000-strong workforce, Union Assurance continues to invest in people, products, and processes with a customer-centric focus to be responsive to emerging changes in the Life Insurance industry.