NDB Bank is pleased to announce its partnership with the Sri Lanka Institute of Marketing (SLIM) as the Official Banking Partner for SLIM DIGIS 2024. This collaboration aligns with NDB’s vision of fostering a future of innovation, creativity, and excellence in the rapidly evolving digital marketing landscape of Sri Lanka.

The official signing ceremony was held recently, with representatives from NDB Bank and SLIM commemorating the partnership, which aims to empower and celebrate the country’s digital marketing talent.

SLIM DIGIS is a prestigious event that honours the best of Sri Lanka’s digital marketing achievements, recognising outstanding work, innovation, and talent that contribute to the growing influence of the digital industry on a global scale. With the digital marketing sector playing a crucial role in driving brand value and engagement, the awards serve as a platform to showcase creativity and excellence in the digital sphere.

The awards are judged under international standards by respected business, marketing, and digital marketing professionals, ensuring that only the most innovative and impactful campaigns are recognized. Multiple categories have been curated to reflect the development and growth of digital marketing in Sri Lanka, encouraging participants to bring forward campaigns that are contemporary, in line with global trends, and inspire the industry’s next generation.

NDB Bank’s partnership with SLIM DIGIS further underscores its commitment to advancing digital innovation and supporting the burgeoning digital marketing industry in Sri Lanka. As a leading financial institution with a focus on technology and customer-centricity, NDB is dedicated to supporting forward-thinking endeavours that drive the industry towards excellence.

Darshana Jayasinghe, AVP/Head of Marketing at NDB Bank, commented on the partnership, stating, “We are proud to be the Official Banking Partner of SLIM DIGIS 2024. This partnership reflects our commitment to supporting the digital revolution in Sri Lanka and empowering marketers to push boundaries and set new benchmarks for creativity and innovation. At NDB, we believe that the future of banking and business lies in digital excellence, and we are excited to celebrate the remarkable talent that SLIM DIGIS brings to the forefront.”

As the digital world continues to shape the future of marketing, NDB Bank remains committed to fostering growth, innovation, and excellence across all industries. This collaboration with SLIM aims to set the stage for a new era of digital excellence while ensuring that the country’s digital marketing landscape continues to thrive and reach global standards.