PRECIOUS HERITAGE

Sri Lanka’s gemstones, particularly Ceylon Sapphires, hold a unique place in the global gemstone market. Known for their extraordinary quality and captivating beauty, they have become synonymous with luxury and sophistication.

According to Anura Hemachandra, several factors make Sri Lankan gemstones, especially the renowned blue sapphires, stand out. “Ceylon Sapphires are celebrated worldwide for their exceptional colour, clarity and durability,” he explains.

The vivid hues of Ceylon Sapphires, especially the prized cornflower blue with its subtle violet undertone, are unmatched in their brilliance. Their high clarity with minimal inclusions enhances the ability of these gemstones to reflect light and create a mesmerising sparkle. In addition to their aesthetic appeal, these gemstones are durable, which makes them ideal for everyday wear while maintaining their timeless beauty.

Sri Lanka’s gem industry is also underpinned by ethical mining practices and a strong heritage of responsible sourcing.

“Our focus on environmental sustainability and ethical practices adds significant value to Ceylon Sapphires, especially in today’s market where ethical sourcing is a priority,” Hemachandra notes.

Indeed, this ethical legacy combined with Sri Lanka’s historical significance as a gem trading hub has elevated the allure of these gemstones.

The country has traditionally exported its gems to key markets such as the US, Europe and Japan. However, Hemachandra highlights a shift in recent years as new markets have emerged: “The Chinese clientele has developed a strong appetite for luxury goods including gemstones, making China a crucial market for Sri Lankan exports.”

“Promoting the Ceylon Sapphire brand and its unique qualities through targeted campaigns will help preserve its desirability”

India also remains a vital market due to its longstanding tradition of gem appreciation and robust jewellery sector. Additionally, the Middle East has become an increasingly important destination, driven by its demand for high end jewellery featuring Sri Lankan gemstones.

While Sri Lanka’s reputation for producing quality gems remains strong, Hemachandra emphasises that the sector faces several challenges in maintaining its competitive edge: “Global competition is one of the biggest issues with countries such as Madagascar and Mozambique offering similar gemstones at competitive prices.”

Furthermore, illegal mining and smuggling pose significant threats to the sustainability and credibility of Sri Lanka’s gem industry. Hemachandra stresses the need for stricter regulations and enforcement to address these issues. A critical area for growth is value addition. “To maximise returns, we need to focus on cutting, polishing and jewellery manufacturing. This will not only create higher value products but also generate more revenue locally,” he asserts.

Marketing and branding are also essential to maintain the prestige of Ceylon Sapphires. “Promoting the Ceylon Sapphire brand and its unique qualities through targeted campaigns will help preserve its desirability in the global market.”

Investing in skills development is another priority. Hemachandra highlights the importance of training gem cutters, polishers and jewellery designers to meet international standards and the evolving demands of the market. By addressing these challenges and leveraging Sri Lanka’s rich heritage, the gem industry can continue to thrive and consolidate its position on the world stage.

With its extraordinary gemstones, ethical practices and centuries old legacy, Sri Lanka remains a leader in the global gemstone industry. However, as Hemachandra notes, “sustained growth requires innovation, strategic marketing and a commitment to preserving the industry’s heritage while meeting modern demands.”