Sri Lanka makes waves at the OTDYKH / Leisure Travel Fair 2024 in Russia

On September 19, the 30th anniversary International Forum and Exhibition OTDYKH Leisure 2024 concluded its work at the Expocentre Fairgrounds. This year, the event was a great success, bringing together more than 9,000 industry professionals on one site , including official representatives of Russian regions, delegations from foreign countries, leading tour operators and travel agencies, hotels and accommodation facilities, online booking agencies, MICE agencies and concierge services and other representatives of the tourism industry and related fields.

For 30 years now, OTDYKH Leisure has remained the only business event in Russia of such scale before the start of the autumn-winter tourist season, helping the professional community solve the problem of stimulating year-round demand for travel both in Russia and abroad. These prominent events serve as effective platforms for strengthening business connections and advancing bilateral relations between the two countries especially considering the current situation occurred due to the military unrest between Russia and Ukraine.

Given the importance of Russian inbound tourism, Sri Lanka Tourism has decided to participate in the Leisure (OTDYKH) Travel Fair 2024. This initiative highlights the significance of this market for Sri Lanka and aims to enhance awareness of the destination. By maintaining a strong presence, we can ensure ongoing promotional efforts that keep Sri Lanka top-of-mind for travelers. Furthermore, this engagement will allow us to expand our network and strengthen connections with key stakeholders in the Russian travel industry.

OTDYKH / Leisure Travel Fair 2024 successfully held in Russia from 17th to 19th September 2024 which was organized by Sri Lanka Tourism Promotion Bureau in an area of 90 sqm with 15 travel industry participants representing local travel companies and hotels. Sri Lanka showcased its vast array of holiday opportunities to inspire Russian travelers to consider a different experience in a new destination.

The Sri Lanka stand was officially opened by The Ambassador of Sri Lanka Embassy in Moscow H.E. Mr. Pakeer Amza, along with other representatives from the Sri Lanka Embassy in Moscow
Ms. Ruvini Munidasa Mr. Chamila Jayarathna and Ms. Sasika Jayaweera from Sri Lanka Tourism Promotion Bureau (SLTPB) on 17th September 2024.