Sri Lanka participated in ‘Apparel Sourcing Paris 2018’ – Europe’s leading sourcing trade fair – for the second consecutive year.

The Sri Lanka Export Development Board (EDB) organised an apparel promotion programme at the fair with the goal of increasing the country’s apparel exports to the EU. In addition, it promoted the new ‘Sri Lanka fashion designing’ sector by promoting designs and brands of three Sri Lankan fashion designers at the Sri Lanka catwalk held parallel to the main show.

Promoting Sri Lankan apparel and related products, and bringing more foreign exchange into the country was the objective of participating in the fair. Sri Lankan companies are said to have received a positive response with regards to the quality of locally manufactured products, and had the opportunity to meet buyers from Spain, the UK, Poland and France.