LAUGFS Supermarkets’ Chain Expands to Kesbewa with the Largest “LAUGFS Super” Outlet

As a pioneer in the retailing industry, LAUGFS Supermarkets recently announced the launch of its latest outlet in Kesbewa, enhancing its retail presence. In keeping with the company’s rapid expansion strategy, this outlet marked the 34th addition to the LAUGFS Supermarkets retail chain. Being the biggest outlet under the flagship brand LAUGFS Super, the outlet has introduced a new line of household durable items, to continue meeting diverse customer needs.

Located at No. 107, Horana Road, Kesbewa, Piliyandala, the outlet was ceremoniously unveiled by LAUGFS Chairman Mr. W.K.H. Wegapitiya, and LAUGFS Group Managing Director Mr. Thilak De Silva. Commenting on the launch, LAUGFS Supermarkets Chief Executive Officer, Murad Rahimdeen said, ‘’We are proud to launch our biggest  supermarket to date  in Kesbewa featuring an extensive range of household durable items, in Kitchenware, Cookware, Glassware, Homeware, Linen products and Electronic items, expanding our offering to create a one-stop shopping experience. As a trusted brand, LAUGFS Super will always cater to a wide range of needs, by providing greater choice, competitive prices, guaranteed quality and a friendly customer service.”

Open from 7 a.m. to 11 p.m., 365 days a year, customers will have the opportunity to purchase a myriad of products, ranging from daily essentials, fresh fruits and vegetables, frozen food items and household durables.

The “Crimson Bakery” will provide customers with freshly baked delicacies, while a Medz Pharmacy and utility bill payment facility, ensures that customers meet their lifestyle needs under one roof. An ample parking space and spacious arena for shopping, provides greater convenience for customers, while a modern and vibrant ambience, enhances the overall shopping experience.

LAUGFS Supermarkets recently rebranded the outlets under a two-tier approach – LAUGFS Super and LAUGFS SuperMart respectively. Expanding into urban and suburban areas, LAUGFS Super effectively caters to a diverse spectrum of shopper needs. Extending the product line-up to incorporate household durables, LAUGFS Super not only provides a wider choice, but serves a more dynamic customer base, to continue delivering an unmatched experience in the supermarket retail industry.

LAUGFS Supermarkets is a subsidiary of LAUGFS Holdings, catering to thousands of customers daily. Pioneering the 24-hour supermarket retail concept in Sri Lanka, LAUGFS Supermarkets also introduced the concept of establishing convenience stores alongside fuel retailing outlets in the country. LAUGFS SuperMart is a smaller convenience store offering daily essentials to customers, to ensure they receive a shopping experience to suit their lifestyle.