RANK 1

SECTOR WINNER

Listed (1)
Banking (1)

 NUMBER OF AWARDS 106

Q: How do awards align with the organisation’s values and goals?

A: The success of our organisation over the past century can be attributed to our steadfast commitment to core values including honesty, integrity, responsible citizenship, fairness, accountability and an unwavering dedication to customer service excellence.

Our organisation places paramount importance on upholding these values while navigating the path of a sustainable business model. While awards are not the primary focus of our organisation, they undeniably play a pivotal role in motivating our team and validating the strategic direction of the bank.

Serving as a tangible measure of our competitive standing, awards contribute significantly to upholding our organisational ethos. They provide valuable external validation that we are excelling in our endeavours. This recognition further reinforces our commitment to excellence and adds a layer of prestige to ongoing efforts.

Sanath Manatunge
Managing Director
Chief Executive Officer

Q: What value do awards add to entities operating in today’s business landscape?

A: Awards play an important role, demonstrating excellence to stakeholders and enhancing reputations. Beyond individual recognition, awards contribute to a business’ competitive edge, differentiating it in crowded markets and leading to increased market share and financial performance.

Further, awards attract top talent, aiding recruitment and retention in a competitive labour market. At the macroeconomic level, the accumulation of awards in an industry sets benchmarks for excellence, fostering a culture of continuous improvement and contributing to the overall growth and dynamism of the sector.

Q: How do you assess the quality, criteria, selection, and other aspects of local awards and recognition schemes?

A: A majority of local awards are often on par, if not superior to, foreign counterparts – boasting a comprehensive and rigorous evaluation process with sophisticated assessment criteria designed to capture a holistic view of performance. Selection processes are transparent and impartial, involving expert panels that ensure a comprehensive evaluation.

Additionally, local award schemes align with global best practices, leveraging international standards to enhance credibility and competitiveness on the global stage.

Q: How do award schemes help to shape industries and sectors in Sri Lanka?

A: Award schemes play an important role in shaping industries and sectors by setting benchmarks for excellence, encouraging innovation and fostering healthy competition. They recognise and celebrate outstanding achievements, motivating businesses and industries to elevate standards.

The recognition associated with these awards enhances the overall image of industries, attracting investments and promoting best practices. Moreover, award-winning organisations often become influential role models, inspiring others to strive for excellence, and contribute to the overall advancement and development of respective sectors.

Q: What is the relationship between awards and corporate image?

A: The relationship between awards and corporate image is symbiotic, and influential in shaping the perception of an entity in the business landscape. Awards serve as external validations of achievement – be it in product innovation, service excellence or overall business performance.

Awards significantly impact corporate image by building credibility, instilling trust, differentiating a brand in the market and creating a positive narrative that resonates with stakeholders.

The recognition achieved through awards contributes to positive feedback, reinforcing the business’ standing and influence in its industry.

Q: In your view, do awards increase a business’ customer expectations – especially from new segments such as Gen Z?

A: Yes, awards can increase customer expectations especially among new segments such as Gen Z who value authenticity, innovation and social responsibility. To meet these heightened expectations, businesses should focus on transparent communication, sustainable practices and continuous innovation.

Engaging with customers through social media platforms, and aligning business practices with values important to Gen Z, can also help build trust and meet evolving expectations. Regularly seeking feedback and adapting strategies accordingly will be essential to staying relevant and meeting the dynamic preferences of this customer segment.

Consistently aligning actions with commitments is imperative for an organisation to manage and meet customer expectations effectively.

Telephone: 2486000 | Email: info@combank.net | Website: www.combank.lk