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MALIBAN GROUP SHINES WITH TWO GOLD DRAGONS AMONG SEVEN ACCOLADES AT DRAGONS OF SRI LANKA 2026

Colombo, Sri Lanka: The Maliban Group of Companies has been recognised for creative excellence and impactful brand communication at the Dragons of Sri Lanka 2026 Awards, securing an impressive tally of two Gold Dragons, one Silver Dragon, two Bronze Dragons, and two Black Dragons across multiple categories.

The recognition highlights the Group’s continued commitment to developing purposeful campaigns that connect with consumers through creativity, innovation, and strategic execution. The awarded campaigns spanned experiential marketing, sustainability, media, content creation, brand trials, sales generation, and brand activation and awareness, reflecting the Group’s ability to create meaningful brand experiences across its diverse business categories.

The Dragons of Sri Lanka Awards represent one of the country’s most respected platforms recognising excellence in marketing effectiveness and communication. As an official extension of the Dragons of Asia, the awards are part of a globally recognised network celebrating results-driven marketing excellence since 2000. The Dragons of Asia is positioned alongside leading international marketing effectiveness platforms such as the Cannes Lions, Effie Awards, and IPA Effectiveness Awards, making recognition at the Dragons a significant benchmark for brands and agencies across the region.

For the Maliban Group of Companies, this achievement reflects the strength of campaigns developed through strategic insight, creative excellence, and purposeful brand engagement. The seven recognitions demonstrate the Group’s ability to create impactful communication that builds meaningful connections with consumers.

The “Maliban Chocolate Biscuits. Kids Will Do Anything for This Taste” campaign for Maliban Biscuit Manufactories Sri Lanka received a Gold Dragon in the Brand Activation and/or Awareness category, while “The Superhero That Replaced Child Advertising” campaign for Maliban Dairy & Agri Products Sri Lanka secured a Gold Dragon in the Content Creation category, recognising their ability to create engaging and impactful consumer experiences.

The “HumanTill. A Lived Experience of Giving” campaign for Maliban Biscuit Manufactories Sri Lanka secured a Silver Dragon in the Event or Experiential category and a Bronze Dragon in the Cause, Environment or Sustainability category. The “The One Breath Challenge” campaign received a Bronze Dragon in the Media category and a Black Dragon in the Creative Excellence category, while the “Maliban Kiri Consumer Promo” campaign for Maliban Milk Products Group Sri Lanka received a Black Dragon in the Brand Trial or Sales Generation category.

The achievement reflects the collective efforts of the Maliban Group’s teams and agency partners, whose collaboration transformed creative ideas into campaigns that generated meaningful engagement and impact. The recognition reinforces the Group’s focus on developing communication that is relevant, purposeful, and connected with consumers.

With a legacy spanning more than seven decades, the Maliban Group of Companies continues to combine its heritage with contemporary approaches to creativity, innovation, and brand building. The recognition at Dragons of Sri Lanka 2026 further strengthens the Group’s commitment to creating work that challenges conventions, builds stronger consumer relationships, and delivers meaningful outcomes across its diverse businesses.

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