ODEL PARTNERS WITH BALLY’S SRI LANKA TO OFFER EXCLUSIVE BENEFITS TO BALLY’S LOYALTY MEMBERS
ODEL PLC, a subsidiary of Softlogic Holdings PLC, has partnered with Bally’s Sri Lanka to bring exclusive shopping benefits to Bally’s loyalty members across selected ODEL Group outlets.
Through this partnership, Bally’s loyalty members will enjoy a 15% discount at ODEL flagship store Alexandra Place, ODEL One Galle Face Mall, ODEL Mall Kandy, Cotton Collection flagship store Dharmapala Mawatha, LUV SL – Dutch Hospital and LUV SL – Departures terminal Bandaranaike International Airport.
The collaboration aims to enhance customer experiences by combining premium retail, lifestyle and tourism offerings while creating greater value for Bally’s members through exclusive rewards and privileges.
The partnership was officially formalized through a signing ceremony between Terry O’Connor – Chief Executive Officer of ODEL PLC, and Tony Macmillan – Chief Executive Officer of Bally’s Limited, marking the beginning of a strategic relationship focused on customer engagement, loyalty and shared growth.
Standing (Left to Right): Garin Diasz – Senior Manager International Marketing and Head of Merchant Networks of Bally’s Limited, Terry O’Connor – Chief Executive Officer of ODEL PLC, Tony Macmillan – Chief Executive Officer of Bally’s Limited & Thushi Weerasinghe – Head of Projects – Tourism and Brand Partnership of Odel Plc
Speaking on the partnership, representatives from ODEL and Bally’s Sri Lanka expressed their enthusiasm about creating meaningful customer experiences and delivering added value through this collaboration.
Customers can now enjoy exclusive savings and benefits by presenting their Bally’s membership credentials at participating ODEL Group outlets.
For more information, follow ODEL and Bally’s Sri Lanka on their official social media platforms.
