DSI
D. Samson & Sons has cemented its reputation as Sri Lanka’s leading footwear powerhouse by curating a world-class portfolio of international brands – each with its distinct identity and loyal following.
Under the DSI umbrella, local consumers now enjoy access to U.S. Polo Assn., PUMA, ASICS, Modare, Vizzano, adidas and VonWellx – bringing global style, performance and craftsmanship to their doorstep.
U.S. Polo Assn. delivers timeless style with casual sophistication while PUMA fuses high-performance sportswear with contemporary street culture. Meanwhile, ASICS represents the pinnacle of athletic innovation, trusted for superior comfort and performance.
The brands Modare and Vizzano offer modern elegance and feminine charm, blending comfort with style.
And adidas, a global icon in sport and lifestyle, remains the go to brand for millions who value authenticity and trendsetting design.
Rooted in German heritage, VonWellx focusses on health, comfort and advanced foot care technology for customers who are conscious about wellness.
By introducing this diverse range of brands, D. Samson & Sons goes beyond selling footwear – it offers Sri Lankans access to global lifestyles and experiences that reflect the very best of international standards.
EXPANDING RETAIL HORIZONS True to its commitment of making premium brands accessible, D. Samson & Sons has strategically expanded its retail footprint across Sri Lanka.
Customers can now explore exclusive brand outlets at Colombo City Centre, One Galle Face Mall, Havelock City Mall and Kandy City Centre – retail hubs that have become lifestyle landmarks in the country.
In addition, the multi-brand hub at Maitland Crescent in Cinnamon Gardens stands as a premier destination for those who want variety and quality under one roof.
Beyond these exclusive stores, the DSI Premier Showroom network further extends the availability of international brands across multiple urban centres, ensuring convenience and accessibility to a wider customer base.
INFINITY: A NEW CHAPTER IN LIFESTYLE RETAIL A defining moment in D. Samson & Sons’ journey was the launch of Infinity at Cinnamon Life – City of Dreams. Positioned as a premium multi-brand showroom, Infinity is not merely a retail space; it’s an experience centre.
Designed with sophistication and innovation, Infinity creates an environment where customers can immerse themselves in the world of global footwear fashion.
Here, shopping goes beyond the transactional – it becomes aspirational. The sleek interiors, premium displays and curated collections allow customers to explore brands in a setting that mirrors international flagship stores.
Infinity represents D. Samson & Sons’ bold vision to continuously innovate and set new benchmarks in the Sri Lankan retail landscape.
THE SEAL OF AUTHENTICITY In today’s globalised market, authenticity is everything. Counterfeits and imitations can easily dilute consumer trust. Recognising this, D. Samson & Sons proudly serves as the authorised dealer for all international brands it represents.
Every purchase made through its network guarantees genuine products, strict adherence to global quality standards and a retail experience that aligns with each brand’s international identity. This assurance has not only safeguarded consumer confidence but also strengthened brand loyalty over time.
SHAPING CONSUMER ASPIRATIONS Sri Lanka’s consumer landscape is evolving rapidly. With increased exposure to global fashion and fitness trends, there is a growing demand for products that align with international lifestyles.
D. Samson & Sons has played a pivotal role in bridging this gap by bringing the world’s leading footwear brands to local customers.
For the fitness conscious, brands such as ASICS, PUMA and adidas provide the technology and performance needed to push boundaries.
Style savvy customers can opt for U.S. Polo Assn., Vizzano and Modare, which offer timeless elegance and contemporary fashion.
As for customers who prioritise wellness and comfort, VonWellx provides unmatched ergonomic support.
By offering such a diverse range, the company empowers Sri Lankans to express themselves and keep pace with global trends – without ever leaving their homes.
WALKING INTO THE FUTURE As DSI and D. Samson & Sons continue to expand their portfolio and retail presence, the company remains grounded in the values that built its reputation – trust, quality and innovation.
The introduction of international brands is not only about business growth; it’s also about elevating Sri Lanka’s footwear sector, inspiring consumers and setting new standards in lifestyle retail.
With a strong foundation built over decades and a vision geared towards the future, D. Samson & Sons is not simply keeping Sri Lanka in step with the world – it’s ensuring the nation walks with confidence, style and authenticity into a new era of global fashion.
– Compiled by Yamini Sequeira
COMPANY DETAILS
Telephone 2148400 | Email info@dsisamson.com | Website www.dss.lk
