NEARLY THREE-QUARTERS OF EUROPEANS PLAN TO TRAVEL THIS SUMMER
World Economic Forum – 19 July 2022
A new survey shows resurgent interest in travel across Europe this summer.
COVID-19 is no longer the primary worry for travellers, with inflation and family/personal concerns having taken over.
The World Economic Forum’s latest Travel and Tourism Development Index highlights the vital economic role of tourism.
The Northern Hemisphere summer holiday season is in full swing and as pandemic-related travel restrictions are lifted a new survey shows just how many Europeans are planning to take advantage.
Ipsos, in partnership with Europ Assistance, spoke to 15,000 people across 15 countries and found that 71% of Europeans plan to travel this summer – a 14 percentage point increase on last year.
A rebound following the COVID-19 pandemic
Most of those surveyed (72%) are ‘really excited’ or ‘happy to’ travel and travel habits have continued to return to some pre-COVID-19 norms. Foreign travel, city breaks, and air travel have all gained popularity this year after pandemic-induced slumps.
Indeed, COVID-19 is no longer the primary concern for travellers this year, inflation and personal/family concerns have overtaken it.
The survey shows that the proportion of holidaymakers in Europe this year is even higher than before the pandemic.