COGNITIVE HEALTH ENABLERS

Merilee Kern notes that certain nutrients help working people perform better and optimise output

There are a range of stressors in today’s working life and they’re exacerbated by the rapid-fire pace of business. As a result, the search for natural and lifestyle friendly ways to improve brain health is on the rise.

This is exemplified by the nootropic supplement market, which is a category of cognitive health supplements that’s expected to surge to US$ 8.2 million by 2032.

Performance specific cognitive health is a top of mind concern for people of all ages and interests, ranging from healthy ageing focussed seniors to career professionals across generations, athletes, fitness enthusiasts, college students and so on.

Therefore, many are turning to nutrition based brain health solutions to optimise their productivity and output, support immune health and improve natural age based cognitive decline.

One such potent nutrient garnering much attention for its unique combination of beneficial functions in the brain is Cognizin® Citicoline. It stands out in the brain supplement market because it’s supported by extensive scientific research.

It is a form of citicoline, which is a natural compound found in the brain; and it plays a crucial role in neural communication and overall brain health.

This specialised citicoline formulation makes Cognizin noteworthy because the burgeoning category of functional food and

beverage products that are infused with this branded ingredient is enabling consumers to benefit from brain health nutrients.

Cognizin can be found in more than 200 products including food and beverages, as well as traditional dietary supplements (capsules, gummies, powders and more) that support overall healthy ageing.

What’s more, Cognizin is a pure vegetarian and allergen free GRAS (generally recognised as safe) ingredient that’s stable and effective in providing comprehensive cognitive support. These highly beneficial reasons explain why adding Cognizin to your diet could be the missing piece in your daily routine.

STAY FOCUSSED This clinically studied brain health ingredient is known to have a great impact on various aspects of brain function. Studies have demonstrated that middle-aged adults experienced increased brain activity after only six weeks of taking 500 mg of Cognizin. This emphasises its role in enhancing cellular synthesis and restoring brain energy.

Furthermore, in studies involving women and adolescent males, Cognizin displayed notable improvements in attention and focus, and offered tangible benefits for individuals seeking cognitive support.

IMPROVE MEMORY In a landmark study involving healthy elderly subjects with age associated memory impairment (AAMI), Cognizin demonstrated a remarkable capability.

When given citicoline, participants displayed far greater improvements in secondary outcomes of episodic memory, which refers to moments such as your first kiss, first day in school, brother’s graduation and similar memories compared with those on the placebo.

Comprehensive research suggests that “regular consumption of citicoline may be safe and potentially beneficial against memory loss due to ageing.” This revelation offers promise and tangible hope for individuals who are intent on safeguarding their memory and overall mental functions as they age.

BRAIN ENERGY Cognizin citicoline’s major nootropic mechanisms include, among others, supporting the health of mitochondria, which are the brain’s energy producing factories. They provide pivotal brain fuel that’s needed during cognitively demanding tasks and support an ongoing supply of energy to the brain.

Clinical research has found that this premium nootropic, which supports focus and attention, has been found to increase brain energy (ATP) by 14 percent and accelerate the formation of brain membranes by 26 percent in healthy adults.

In today’s fast-paced world, maintaining optimal cognitive function is crucial for everyone; and one way to do so is by choosing supplements that include Cognizin to help you live your best life with optimised brain health.

Overall, it’s important to recognise how critical cognitive function is across all stages of life and the pivotal role it plays in every aspect of our daily lives.

From the ability to perform everyday tasks to our capacity to learn and have emotional responses, Cognizin has become a readily accessible nutra-ingredient that offers great potential to promote healthy brain ageing.

Amid its array of biological benefits, Cognizin also provides a smart way to support your brain health.